| dang brand necrophilia. |
[Mon, 28-Feb-2005 4:56 PM] |
bradthemad reports: "The Dukes Of Hazzard are brought to you by Netscape." Never ones to miss an opportunity for brand necrophilia, AOL/Time-Warner sponsored a weekend full of Dukes Of Hazzard reruns on the redneck channel this past weekend, and the above quote is taken verbatim from the into-spots bumpers. Results 1 - 10 of about 139 for "Brand Necrophilia". |
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| Brand Necrophilia, part 2 |
[Wed, 19-Nov-2003 2:00 PM] |
Last month I pondered the arrival of Netscape Microsoft Internet Explorer. But this month, it would appear that "Netscape Navigator" is still a corpse worth fucking as well! AOL mulls toolbar service Time Warner's America Online division is considering creating a desktop application that lets people access popular Web services such as search, news and maps, the company confirmed Monday. The product, which has the working name "Netscape Navigator," looks like a compass with names of different services -- such as "movie showtimes," "yellow pages," and "shopping" -- encircling a Google Web search bar. Update, Nov 25: Alleged screen shot below... Also, some people are pissing in the wind... |
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| Brand Necrophilia |
[Wed, 15-Oct-2003 1:35 AM] |
So I just wanted to get that out there. (In regards, of course, to AOL's "repurposing" of the name "Netscape" to refer to a bargain-basement AOL service.) The best part of this latest bit of corpse-fucking is going to be the browser: because there's no way that "AOL lite" is going to ship with Mozilla, right? They fired all the Mozilla developers, after all, because they have a new MSIE contract. So they'll ship a branded MSIE. It will be "the Netscape version of Microsoft Internet Explorer." That's just so wonderfully head-explodey!
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